Mark Borkowski


Mark Borkowski’s personal history as a communications professional is unique within the industry.

He promoted acts such as: Cirque du Soleil, Prince, Michael Jackson, Iron Maiden, Led Zeppelin and the Three Tenors. He launched Stomp.

 He has advised major corporates such as: Vodafone, Diageo, Selfridges and Mercedes. His award-winning re-launch of Cadbury’s Wispa has been described as the first major social networking campaign. Having fought corporate fire-storms in many large institutions such as The National Theatre and Universal Music Group International, crisis communication has been at the heart of his business.

 Mark is a well-known lecturer and speaker on the art of publicity. He is a frequent media commentator on TV and radio and writes for several national newspapers. Mark has authored two books on publicity stunts. His book on the pioneers of PR, The Fame Formula, was described by The Guardian as “a terrific witty romp  through the – often dirty – undies of the Hollywood fame factory and draws some interesting conclusions about modern-day celebrity culture”.

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Through his popular talks Mark offers provocative perspectives on the past, present and future of PR. He draws on an unrivalled archive of weird and wonderful anecdotes – from the infamous tap dancing dog to organising the world’s biggest custard pie fight and an aborted effort to cover the Hollywood sign with a Typhoo Tea banner.

Mark has addressed Microsoft, Unilever, Diageo, British Gas, Norwich Union, the British Library, Tedx, SearchLove Conference and a host of other companies and institutions on subjects ranging from “Adventure Capitalism” to “The Fame Formula”and from “Googlephobia” to “The Now Economy”.

You were fantastic! Thank you so much. Everyone thought you were extremely motivational –  the best way to kick-start the day. Loved your images, funny anecdotes and you were very engaging. Everyone felt like they learnt something new.”
Kelly Todd – Viacom

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